t100 Triathlon World Tour

The T100 Triathlon World Tour is a premier global triathlon series launched in 2024 by the Professional Triathletes Organisation (PTO) in partnership with World Triathlon. Recognized as the official World Championship Tour for non-drafting long-distance triathlon, the series features elite athletes competing in a 100km format comprising a 2km open-water swim, an 80km bike ride, and an 18km run. With events held across iconic locations worldwide, the T100 Tour offers both professional and amateur athletes the opportunity to participate in world-class races. The series aims to elevate the sport through innovation, inclusivity, and sustainable practices.​

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Ragnar

Ragnar Events, LLC is a leading organizer of overnight team relay races across the United States. Known for its signature Ragnar Road and Ragnar Trail formats, the company brings people together for unforgettable running experiences. In Ragnar Road, teams of 12 runners cover around 200 miles over two days and one night on scenic roadways. Ragnar Trail features teams of 8 tackling relay-style loops on beautiful off-road trails. These events emphasize camaraderie, personal challenge, and community. With a focus on adventure and fun, Ragnar creates unique opportunities for runners of all levels to connect, compete, and push their limits in nature.

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USA Triathlon

USA Triathlon (USAT) is the national governing body for triathlon and multisport disciplines in the United States, including duathlon, aquathlon, aquabike, winter triathlon, off-road triathlon, and paratriathlon. Founded in 1982, it sanctions over 4,300 races annually and serves nearly 400,000 members, making it the largest multisport organization globally. USAT supports athletes at all levels—from grassroots to elite—providing resources, coaching education, and training programs. The organization also oversees Team USA, representing the U.S. in international competitions such as the World Triathlon Championships and the Olympic and Paralympic Games.​

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Threshold Trail Series

The Threshold Trail Series is a UK-based ultramarathon series renowned for its inclusive, well-supported events set in stunning British landscapes. Established in 2013, it offers 50km and 100km races along historic trails such as the South Downs Way, Monarch’s Way, and the Ridgeway. The series is designed for all abilities, featuring fully signposted routes, multiple aid stations, and comprehensive safety measures. Threshold Trail Series also champions diversity through initiatives like Ultra 50:50, aiming to empower and support female ultrarunners. With a focus on community and accessibility, it continues to inspire participants across the UK.​

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Challenge family

Challenge Family is a global triathlon series offering long-distance and middle-distance races in over 25 countries. Founded in 2002, it is known for delivering athlete-focused experiences at iconic events like Challenge Roth. The series emphasizes community, inclusivity, and sustainability, creating a welcoming atmosphere for athletes of all levels. Challenge Family partners with leading brands such as TrainingPeaks, Brownlee Fitness, and Quintana Roo to enhance race preparation and performance. With a focus on exceptional organization, scenic courses, and strong local engagement, Challenge Family continues to grow its presence worldwide, making triathlon more accessible, rewarding, and inspiring for the global endurance community.

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Brownlee Fitness

Brownlee Fitness is a UK-based coaching platform founded by Olympic triathletes Alistair and Jonny Brownlee. It offers personalized training plans for triathletes, runners, and cyclists of all levels, utilizing over 20 years of elite experience. The platform provides various subscription options, including the “Squad” for dynamic coaching and “Plans+” for access to a comprehensive library of training plans. All plans are integrated with TrainingPeaks Premium, allowing athletes to track and analyze their progress. Brownlee Fitness also collaborates with Challenge Family to offer tailored training for race participants.

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Hoka

HOKA is a French athletic footwear brand founded in 2009 by Nicolas Mermoud and Jean-Luc Diard. Initially designed to enhance downhill running performance, HOKA introduced innovative "maximalist" shoes featuring oversized midsoles for superior cushioning. The brand quickly gained popularity among ultramarathoners and has since expanded its product line to include road, trail, and lifestyle footwear. HOKA is known for its commitment to comfort, performance, and sustainability, offering a range of shoes that cater to various athletic needs. In 2013, HOKA was acquired by Deckers Brands, joining a portfolio that includes UGG and Teva.​

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Runna

Runna is a UK-based running app that delivers AI-powered, personalized training plans for runners of all abilities. Launched in 2021, it now supports users in over 180 countries, helping them train for everything from 5Ks to ultramarathons. The app includes guidance on strength training, nutrition, mobility, and injury prevention to support holistic performance. Runna integrates seamlessly with Garmin, Apple Watch, Fitbit, and Strava, offering a smooth training experience. With over £8 million in funding, Runna is backed by elite athletes and coaches, aiming to make world-class coaching accessible to all runners through smart technology, expert support, and data-driven insights.

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